Category Archives: Analysis
SEO Metrics that Matter: Moving Beyond Website Rankings
For years, SEOs have relied on website rankings to estimate progress. High positions in the SERPs have been their major argument which they used to prove to their employer that they were doing their job. But now times have changed, … Continue reading
10 Free Google Tools for Keyword Research
Choosing the just the right keywords for your site is truly the key to successful SEO. They define your whole Internet marketing campaign – it revolves around keywords. Thus, if you really want to hit the bull’s eye with your … Continue reading
Exploring the Curious Economies of Top 10 Rankings
SEOs tend to obsess over #1 spots in organic SERPs, not without a reason. Top ranked sites get to skim the cream of search while the rest sip on watered down clickthroughs. But what happens (as it often does) if … Continue reading
Website Redesign with SEO in Mind: a Checklist to Secure High Rankings
In a highly-competitive web 2.0 age of today, many webmasters redesign their websites several times a year. This lets them stay up-to-date with the hottest web design and usability trends and outrank their competitors (who are also preoccupied with refreshing … Continue reading
How to Diagnose and Fix Search Traffic Drops
To a great extent, SEO is about achieving and securing high organic traffic rates. Online leads, sales and revenues depend on the number of targeted visitors to a website. Thus there’s no surprise that when the traffic goes down, you … Continue reading
